Final Teaser Trailer!

We created a Youtube account so that we can put our video onto Youtube to gain more audience feedback and so our target audience can access it. Putting the video onto Youtube will also enable the group to upload the it onto our blogs and onto our websites again, so our target audience can easily access it. I think that Youtube is the best website for the group to upload the video too as Youtube is the most popular video sharing site and everyone has heard about it! This could mean that we have a greater audience to our teaser trailer because Youtube has so many potential consumers that have the opportunity to watch our teaser trailer.

Here is the link to Youtube to watch our final Teaser Trailer :)
http://www.youtube.com/watch?v=C3x_xxNJ6Bs

Feedback From The Other Groups! - Teaser trailer

Our group decided to show the other groups our teaser trailer so far to see what they thought of it and so we knew what they thought the good and bad points are.

This is what we found out . . .

Good Points:

- Video, text, video, text structure
- Music goes with the storyline and the beat goes with the edits
- good variety of shot lengths

Points to improve on:
- Make the end shot longer
- Change the font of the text to something more simple
- Close up of Chloe's face when she is looking for drugs
- Fade the end shot in and out

Representation in our trailer!

We have represented gender in a fairly stereotypical way. The main protagonist is a female and she is shown as vulnerable and in need of rescuing. This is the stereotypical view of a female for romance films; for example something goes wrong and then a male comes along and rescues her and 'they live happily ever after'. We also decided to use the stereotypical conventions for a female because our target audience will be able to relate to her more. Lots of girls that age feel vulnerable and have many problems they have to overcome so they can relate to our main protagonist in that way. Also Chloe's best friend is portrayed as manipulative and untrustworthy; our target audience may be able to relate to having had this done to them by another female in their life too. Having our audience relate to our characters and storyline will make them want to watch our film.
The males are represented in a stereotypical way too. Dan is suggested to be a 'player' where he gets all the girls etc. This is seen as a way of being masculine and 'cool' to the other males. Again, our target audience will be able to relate to this because they may know a few males like this in their life.

In our trailer, middle class is shown through their costumes and the settings we have used. For example the walk in the park shows that it is a countryside setting which suggests middle class because lower class would be stereotypically set in a more rural area like a city. Their clothes are informal but not 'chavy' clothes like tracksuit bottoms etc. We chose not to show a difference in class as this would confuse the audience and would make the characters not link as well. However, we have brought in some stereotypical lower class objects such as drugs. Drugs are associated with the lower class so the audience will wonder why she has turned to drugs not something else.

Teenage life is represented in our trailer through many different ways. It shows the different emotions that teenagers go through and what situations those emotions come from. For example, relationship problems, family problems etc. Our target audience will be able to relate to these problems because they will be around this age and will know of someone of themselves who have had these kinds of problems; this will make them want to watch the film. We decided to only show one generation in our teaser trailer because this is the majority of our target audience and they will therefore be able to relate to all the characters and storyline more.

Narrative Stages Of Our Teaser Trailer.

Our first shots are of Chloe's life being happy and perfect. We see her walking and laughing with her boyfriend but we dont yet know they are together; they could just be friends. This already puts questions in the audience's head.

The trailer then flashes to the main protagonist sat on the bathroom floor with drugs and pills around her. This shows she that something must have gone wrong for her to be like this; it shows the disturbance in her life and that now, everything is not perfect. This again puts questions in the audience's heads as to what has gone wrong and why she is say holding alot of pills.

Following this, we show shots of Chloe in the grave yard which suggests to the audience that someone has died and this makes the audience wonder who has died? It also shows her problems more in depth but without giving too much away from the storyline.

It then flashes back to a drug scene to show that Chloe is still in distress; this helps to build up tension throughout the trailer.

We then show a sequence of shots that the audience have already seen, but from a different perspective. When she is walking in the park with her boyfriend, she goes into kiss him and he carries on walking. This puts questions in the audience's head as to why he doesn't want to kiss her.

After this, we see a shot where Chloe's boyfriend winks at her best friend. This shows that there is a 'love triangle' going on an makes the audience wonder what is going to happen with Chloe's relationship with both her boyfriend and her best friend; and will she overdose, or will someone save her?

The last sequence of shots is Chloe ringing someone but the audience can't see who it is. Then Dan, (the boyfriend) and James, (the best-boy-friend) both pick up their phones. This makes the audience wonder who Chloe rang?

Poster layout number 3!

The title of the film is at the top of the poster so that this will be the first text the audience will see.

The actors names follow on from the title so the audience knows who is starring in the film; as does the director's name.

I put the release date at the bottom of the page because if the audience are interested in the film they will see the release date and remember it.

Again the institutions are at the bottom because this is the stereotypical place for them to be.

I have kept the main image as the background so it is clear to the audience who the main protagonists are.

Poster layout number 2!

I decided to have all the text at the bottom of the page as this makes the main image on the background to stand out. The title of the film will be the largest text to make the audience remember the title.

The actors names and the director's name is at the top of all the text so people will read the names and want to watch the film because of who is starring in the film.

The release date is above the title to show when the film is coming out in the cinema's.

The media institutions are at the bottom of the poster because this is where they're conventionally placed.

Poster layout number 1!

I decided to put the actors names at the top of the page because this is the first thing the audience should read and it will draw them into the film if there are good and well-known actors in the film.

I am going to have 1 main image as the background because this will introduce the main protagonists without giving too much away from the storyline.

The release date is on a slant to make it stand out because if it was in line with the title then it would blend in with the title.

The title is underneath the actors faces so this should be the next thing they look at. I will also use a font that sticks in the audiences head so they will remember the title of the film.

The director and institutions is at the bottom of the poster because this is the typical place for these to be.

Questionnaire Analysis - Editing

Question 1 - All 10 people said they thought our teaser trailer portrayed a romance genre. This is good because this is the genre it is supposed to portray! Which means, we don't have to change anything to make it look more like a romance film.

Question 2 - The majority of people (7) said they thought we showed about the right amount of the storyline in the trailer; which is a good result. However, 2 people said they thought we showed too much of the storyline and 1 person said not enough. we will need to take this into consideration when we are doing our final draft of editing but it is hard to change anything with a small amount of people disagreeing with what we have put in, this is why it would have been better (given more time) to ask a bigger focus group.

Question 3 - From question 3 we have decided to take out the scene where our main protagonist (Chloe) is sat at the table; 1 person from our focus group said they thought this would be a good idea to take it out and we (as a group) decided that it confuses our audience because there is no relevance to why she is sat at the table and it doesn't create any questions in the audience's head about the storyline.

Question 4 - 1 person from our focus group said that we could add in more happy scenes because there are too many scenes emphasising the distress in Chloes' life. The group has taken this into consideration and we are thinking of filming some more happy scenes to add in, although this will make our teaser trailer longer inless we tak e out some of the other scenes which we dont really feel happy with doing; but we are having a meeting about this shortly.

Question 5 - 9 people said they thought we have used the correct lighting to portray each different mood in our trailer; 1 person said they didnt think we had but when we asked them why not they couldnt give us a reason so this means we dont need to change any of the lighting used.

Question 6 - 8 people said they would like to watch the film after seeing our teaser trailer. This is a good result but we want to get all of our focus group wanting to watch the film as this will give us a wider target audience and will make the film more successful.

Question 7 - 1 person said we should make the ending more of a cliff hanger so the group are goingto discusshow we can do this but we dont have alot of time to do more filming so we might have to change it with the editting.

Question 8 - The main things that were most people's least favourite scene in our teaser trailer were the phones ringing and Chloe getting stood up. We have decided to take out the stood up scene and we are going to re-film the phones ringing; this should improve our teasertrailer to our target audiences' opinions.

Question 9 - All of the poeple in our focus group said that they thought we have used a wide variety of camera angles and shots; this is what we were aiming to do as it helps to create the moods and show the characters feelings without giving too much away.

Question 10 - 6 people felt that they could relate to the main protagonist in our trailer (Chloe). This is what we wanted because then more people are likely to watch the film if they can relate to this storyline in someway.

Question 11 - Most of the 6 people said they could relate to Chloe for escapism etc. This is good because escapism is one of the main reasons why our target audience watch romance films.

Question 12 - We asked our focus group to rate our teaser trailer for how much they would like to watch the film between 1 and 5 (5 being allot and 1 being not much). 4 people rated our trailer as a 3, 4 people rated it as a 4 and 2 people rated it as a 5! The group is really pleased with these results as there were not people rating it lower than a 3! This means our teaser trailer does what it is supposed to do (get the target audience wanting to watch the film), also with the changes that we are going to make, hopefully we will get more people rating it even higher!

Questionnaire - Filled Out

This is on of our filled out questionnaire's. We decided to give have a focus group of 10 people which meant each of them needed to fill out a questionnaire. If we had more time to gather more of our target audience for the focus group then i think this would have been better because we could get more opinions to analyse. However, i think 10 people is a reasonable amount to analyse :)

Questionnaire For Editing Our Teaser Trailer

We created this questionnaire to find out what our focus group thought of our first draft of the teaser trailer. This means that we can now go on and improve our trailer to suit our target audience even more. We need to create an action plan for what needs improving; which means more analysing!!

Poster Analysis

This is my third poster analysis! :)

Poster Analysis

This is my second analysis of a romance film poster. I have have analysed this one because the colour scheme is similar to ours.

Poster Analysis

This is my first analysis of a film poster. I thought it would be a good idea to analyse a few before i make my own one, just so i could see the typical conventions used for a poster.

Feedback From The Other Groups!

In class we decided to show the other groups our video's that we shot to see what they thought of them. Unfortunately, i can't upload the video's onto my blog because the files are too big! We asked our classmates to evaluate them and give us a target to improve on. This is what they said . . . (see comments)

Shooting Schedule

The group got together and created a filming schedule so that we are organised for when we start to film. This will help us know exactly what we need (props), who we need (actors) and where we need to be (location). We will give a copy o this to each of our actors so that they know what scene we are filming etc. The group also decided to get the filming done over 3 days so that if we found any problems that we need to re-film, we will have time to do so before we start editing. It may also give us a longer amount of time for editing, so we can get every edit and clip exactly how we want it.

Consent form

We decided that it was a good idea to give out a consent form to all of our actors. This means that they will know what they are needed for in the trailer and they will know why we need them.

Two Step Flow Theory

The two-step flow of communication model hypothesizes that ideas flow from mass media to opinion leaders, and from them to a wider population.Based on the two-step flow hypothesis, the term “personal influence” came to illustrate the process intervening between the media’s direct message and the audience’s reaction to that message. Opinion leaders tend to be similar to those they influence—based on personality, interests, demographics, or socio-economic factors. These leaders tend to influence others to change their attitudes and behaviors. The two-step theory refined the ability to predict how media messages influence audience behavior and explains why certain media campaigns do not alter audiences’ attitudes.

Hypodermic Needle Theory

The hypodermic needle theory implied that mass media had a direct, immediate and powerful effect on their audiences.

The "Magic Bullet" or "Hypodermic Needle Theory" of direct influence effects was not as widely accepted by scholars as many books on mass communication indicate. The magic bullet theory was not based on empirical findings from research but rather on assumptions of the time about human nature. People were assumed to be "uniformly controlled by their biologically based 'instincts' and that they react more or less uniformly to whatever 'stimuli' came along" (Lowery & DefFleur, 1995). The "Magic Bullet" theory graphically assumes that the media's message is a bullet fired from the "media gun" into the viewer's "head" (Berger 1995). Similarly, the "Hypodermic Needle Model" uses the same idea of the "shooting" paradigm. It suggests that the media injects its messages straight into the passive audience (Croteau, Hoynes 1997). This passive audience is immediately affected by these messages. The public essentially cannot escape from the media's influence, and is therefore considered a "sitting duck" (Croteau, Hoynes 1997). Both models suggests that the media is vulnerable to the messages shot at them because of the limited communication tools and the studies of the media's effects on the masses at the time (Davis, Baron 1981).

This theory may affect our target audience because of the drug scenes in our film. Although, we have met the BBFC classification for a 15 and we have made sure that nothing is even 'risky' for the classification. This means that our film will still be able to be seen by 15 year olds and over, and the Hypodermic needle theory should not affect people seeing our film because we will film the drug scenes in a way where it is not promoting them, nor can the audience see what type or 'drugs' we are using so they cant copy it.

Social Networking Sites - Influencing Films

I have discovered that social networking sites are now used as a form of advertising for film companies and individual films. On Sites like 'Facebook', there are advertisements for films down the right hand side of the page and they are moving images to attract the audiences attention. This must be an easy way to advertise your film; however, i would imagine it would be quite expensive to put an advertisement on a social networking site because there would be so many other companies offering different amounts of money and so much competition for each company to get on the site. Also, on every film website that i have looked at (usually at the bottom) they have links to social networking sites such as 'Facebook' and 'Twitter' where the target audience can either 'like' the film or website, or they can post a comment etc. This is getting the audience to give feedback and interact with the film itself.

This is why i decided to put links to 'Facebook' and 'Twitter' at the bottom of my website, so the audience can interact and comment on the film.

Locations for 'Love Drug'

We thought it would be a good idea to take pictures and analyse the images to make it more clear about why we have chosen each location and what for. This also helped us decide on the lighting we would use because in some scenes where we wanted o have low key lighting, we tried it and it didn't look as good as high key lighting (for example, in the bathroom).

External factors influencing our teaser trailer

We decided, as a group, that there are some factors that may prevent us from being able to film some of the shots we want for our teaser trailer.
1. Weather - there are 3 shots we will need to film outside and we don't want it to be raining as this will affect the quality of our shot and may harm the technology we use (camera). This could also be an element of health and safety if the camera gets wet.
2. Effects - For the end shot, we wanted to show a glass smashing on the bathroom floor, however this is also an element of health and safety because it is dangerous to be filming around smashed glass; for example, someone could tread in it.
3. Permission - we will need to gain permission from the concerned media institution to use their song for our soundtrack. This could be a problem because they might not get the email in time or they might not read it etc. We will also need to gain permission from our friend to use her bedroom and bathroom for filming and it is extremely important that we gain permission from the Vicar of Paulersbury Church to film in the grave yard.

Soundtrack :)

We decided to ask our target audience what song they most thought suited our storyline by giving them the synopsis to read and we wrote down what song they chose out of our lift of 7. I then decided to put them into a graph so it was clear to see which one the winner was.

The winner is ...........

Ellie Goulding - Sweet Disposition

The British Board of Film Classification

I have decided i need to research the certifications given to films and what the restrictions are for each one so we can then correctly give our film a certification and stick to the guidlines for that one.


‘U’
Universal – Suitable for all
It is impossible to predict what might upset any particular child. But a ‘U’ film should be suitable for audiences aged four years and over. ‘U’ films should be set within a positive moral framework and should offer reassuring counterbalances to any violence, threat or horror.
If a work is particularly suitable for a pre-school child to view alone, this will be indicated in the Consumer Advice.
Discrimination
No discriminatory language or behaviour unless clearly disapproved of.
Drugs
No references to illegal drugs or drug misuse unless they are infrequent and innocuous, or there is a clear educational purpose or anti-drug message suitable for young children.
Horror
Scary sequences should be mild, brief and unlikely to cause undue anxiety to young children. The outcome should be reassuring.
Imitable behaviour
No potentially dangerous behaviour which young children are likely to copy. No emphasis on realistic or easily accessible weapons.
Language
Infrequent use only of very mild bad language.
Nudity
Occasional natural nudity, with no sexual context.
Sex
Mild sexual behaviour (for example, kissing) and references only (for example, to ‘making love’).
Theme
While problematic themes may be present, their treatment must be sensitive and appropriate for young children.
Violence
Mild violence only. Occasional mild threat or menace only.


‘PG’
Parental Guidance
General viewing, but some scenes may be unsuitable for young children
Unaccompanied children of any age may watch. A ‘PG’ film should not disturb a child aged around eight or older. However, parents are advised to consider whether the content may upset younger or more sensitive children.
Discrimination
Discriminatory language or behaviour is unlikely to be acceptable unless clearly disapproved of or in an educational or historical context. Discrimination by a character with which children can readily identify is unlikely to be acceptable.
Drugs
References to illegal drugs or drug misuse must be innocuous or carry a suitable anti-drug message.
Horror
Frightening sequences should not be prolonged or intense. Fantasy settings may be a mitigating factor.
Imitable behaviour
No detail of potentially dangerous behaviour which young children are likely to copy. No glamorisation of realistic or easily accessible weapons.
Language
Mild bad language only.
Nudity
Natural nudity, with no sexual context.
Sex
Sexual activity may be implied, but should be discreet and infrequent. Mild sex references and innuendo only.
Theme
Where more serious issues are featured (for example, domestic violence) nothing in their treatment should condone unacceptable behaviour.
Violence
Moderate violence, without detail, may be allowed, if justified by its context (for example, history, comedy or fantasy).


’12A’/’12′

Suitable for 12 years and over
Exactly the same criteria are used to classify works at ‘12A’ and ‘12’. These categories are awarded where the material is suitable, in general, only for those aged 12 and over. Works classified at these categories may upset children under 12 or contain material which many parents will find unsuitable for them.
The ‘12A’ category exists only for cinema films. No one younger than 12 may see a ‘12A’ film in a cinema unless accompanied by an adult, and films classified ‘12A’ are not recommended for a child below 12. An adult may take a younger child if, in their judgement, the film is suitable for that particular child. In such circumstances, responsibility for allowing a child under 12 to view lies with the accompanying adult.
The ‘12’ category exists only for video works. No one younger than 12 may rent or buy a ‘12’ rated video work.
Discrimination
Discriminatory language or behaviour must not be endorsed by the work as a whole. Aggressive discriminatory language or behaviour is unlikely to be acceptable unless clearly condemned.
Drugs
Any misuse of drugs must be infrequent and should not be glamorised or give instructional detail.
Horror
Moderate physical and psychological threat may be permitted, provided disturbing sequences are not frequent or sustained.
Imitable behaviour
Dangerous behaviour (for example, hanging, suicide and self-harming) should not dwell on detail which could be copied, or appear pain or harm free. Easily accessible weapons should not be glamorised.
Language
Moderate language is allowed. The use of strong language (for example, ‘fuck’) must be infrequent.
Nudity
Nudity is allowed, but in a sexual context must be brief and discreet.
Sex
Sexual activity may be briefly and discreetly portrayed. Sex references should not go beyond what is suitable for young teenagers. Frequent crude references are unlikely to be acceptable.
Theme
Mature themes are acceptable, but their treatment must be suitable for young teenagers.
Violence
Moderate violence is allowed but should not dwell on detail. There should be no emphasis on injuries or blood, but occasional gory moments may be permitted if justified by the context. Sexual violence may only be implied or briefly and discreetly indicated, and must have a strong contextual justification.


’15′
Suitable only for 15 years and over
No one younger than 15 may see a ‘15’ film in a cinema. No one younger than 15 may rent or buy a ‘15’ rated video work.
Discrimination
The work as a whole must not endorse discriminatory language or behaviour.
Drugs
Drug taking may be shown but the film as a whole must not promote or encourage drug misuse. The misuse of easily accessible and highly dangerous substances (for example, aerosols or solvents) is unlikely to be acceptable.
Horror
Strong threat and menace are permitted unless sadistic or sexualised.
Imitable behaviour
Dangerous behaviour (for example, hanging, suicide and self-harming) should not dwell on detail which could be copied. Easily accessible weapons should not be glamorised.
Language
There may be frequent use of strong language (for example, ‘fuck’). The strongest terms (for example, ‘cunt’) may be acceptable if justified by the context. Aggressive or repeated use of the strongest language is unlikely to be acceptable.
Nudity
Nudity may be allowed in a sexual context but without strong detail. There are no constraints on nudity in a non-sexual or educational context.
Sex
Sexual activity may be portrayed without strong detail. There may be strong verbal references to sexual behaviour, but the strongest references are unlikely to be acceptable unless justified by context. Works whose primary purpose is sexual arousal or stimulation are unlikely to be acceptable.
Theme
No theme is prohibited, provided the treatment is appropriate for 15 year olds.
Violence
Violence may be strong but should not dwell on the infliction of pain or injury. The strongest gory images are unlikely to be acceptable. Strong sadistic or sexualised violence is also unlikely to be acceptable. There may be detailed verbal references to sexual violence but any portrayal of sexual violence must be discreet and have a strong contextual justification.


’18′
Suitable only for adults
No-one younger than 18 may see an ‘18’ film in a cinema.
No-one younger than 18 may rent or buy an ‘18’ rated video.
In line with the consistent findings of the BBFC’s public consultations and The Human Rights Act 1998, at ‘18’ the BBFC’s guideline concerns will not normally override the principle that adults should be free to choose their own entertainment. Exceptions are most likely in the following areas:
where the material is in breach of the criminal law, or has been created through the commission of a criminal offence
where material or treatment appears to the BBFC to risk harm to individuals or, through their behaviour, to society – for example, any detailed portrayal of violent or dangerous acts, or of illegal drug use, which may cause harm to public health or morals. This may include portrayals of sexual or sexualised violence which might, for example, eroticise or endorse sexual assault
where there are more explicit images of sexual activity which cannot be justified by context. Such images may be appropriate in ‘R18’ works, and in ‘sex works’ (see below) would normally be confined to that category.
In the case of video works (including video games), which may be more accessible to younger viewers, intervention may be more frequent than for cinema films.
Sex education at ‘18’
Where sex material genuinely seeks to inform and educate in matters such as human sexuality, safer sex and health, explicit images of sexual activity may be permitted.
Sex works at ‘18’
Sex works are works whose primary purpose is sexual arousal or stimulation. Sex works containing only material which may be simulated are generally passed ‘18’. Sex works containing clear images of real sex, strong fetish material, sexually explicit animated images, or other very strong sexual images will be confined to the ‘R18’ category. Material which is unacceptable in a sex work at ‘R18’ is also unacceptable in a sex work at ‘18’.

We have decided to award our film with the certificate of 15 because we feel our storyline fits in with this boundary and doesn't go into the 18 guidelines. This means we will need to take into consideration what drug use we use and how we film it (make sure we don't promote drug use!) we will also need to make sure the audience don't know it is paracetamol because this may be seen as easily accessible drugs. We need to focus on all the other parts of the 15 certificate too.

Triangle Of Dependency

The 'Triangle of Dependency' is suggesting that the institution, audience and text are all interlinked with each other. Research is done to find out what the audience want from the text, the text is then created to fit the audiences needs from the research that has been done. For example, if something changes in society to make the text not popular anymore then more research will be needed to find out what is popular again and to make the text fit the audiences desires. Also the audience influences the institution used because like our film, we chose to have an independent company make our film because our audience don't want any special effects etc so it wont be an expensive film to make. However, if we were making a Horror film then the audience would want to see special effects and would probably want to see famous actors so they know it is going to be a good horror film; meaning it would be best to have a well known institution to give the audience that trust they need to watch the film. The institution influences the text because if you have a large institution like 'Warner Bros.' then you are limited in what guidelines the film has to follow. There is more freedom in an independent institution.

The 'Triangle of Dependency' will influence my film teaser trailer because all my decisions are based on the research i have done and have come from my target audience and their feedback. This way i know that our film will appeal to the right people that we want it to appeal to. In this case, the institution has not influenced our film because we made it up for out teaser trailer but i have done research into existing institutions and independent institutions to show that if we were to make this film, our institution would fit in well and would be recognisable as a film company because we have stuck to the codes and conventions of the existing independent institutions.

Scene 1.

Location : A teenagers bedroom to create a realistic room that the main characters would live in.
Lighting : High key lighting because creating a happy atmosphere of how Chloe’s life was before all of her troubles
Camera : Mid shot/ Two shot
Props : Birthday card/ flowers/ bedside table
Mise en scene : Bedside table must be framed within the shot, Actor must look natural
Description : Its Chloe’s birthday and James (Chloe’s best friend) comes to Chloe’s house to give her a card and some flowers. Chloe thanks and hugs James for her presents.

Scene 2

Location : Greens Norton pocket park
Camera : Long shot and then Dolly in/ Two shot
Lighting : High key
Props : N/A
Mise en scene : Middle of frame, Main character will look natural again, casual clothing (warm clothing )
Description : Chloe and Dan are on a romantic walk through the park the camera then dolly’s in to show the two characters just about to kiss which shows the audience that the two characters have a relationship.

Scene 3

Location : Chloe’s bedroom
Camera :
Lighting : High key lighting
Props : Make up/ make up bags/ shoes/ iPod playing in speakers/ straightners/ clothes/ camera
Mise en scene : Actors will be shown in all areas on the frame
Description : Chloe, Dan, James, Fran are getting ready for a party. They are all busy looking at clothes dancing. James and Chloe are together, hugging and showing the relationship between them.

Scene 4

The written text comes up to give direction to what is happening within the film

Scene 5

Location : Chloe’s bathroom
Lighting : Dim lighting but then goes into strobe lighting to show flashback
Camera : Mid shot/ Over the shoulder shot
Props : Bathroom toiletries/ lipstick written on the mirror
Mise en scene : Chloe will be framed in the shot
Description : Chloe is sat on the floor In her bathroom the lighting reflects the change in mood in the film, Chloe then stands in a rush to go and grab something from her cupboard there is a message written in the mirror Chloe smudges the message and then the harsh lighting comes in to shows starting the flash backs

Scene 7

Text comes in to give direction to the reader
Then a bright white light to signify the story going to flashbacks

Scene 8

Location : Grave yard
Camera :
Lighting : Dusk/ Dim lighting
Props : Grave stone
Mise en scene : Chloe is going to be sat in a graveyard next to her dads grave
Description : Chloe is sat by her dad grave crying and the camera will highlight the name of her father.

Scene 9

Location : Bathroom
Camera : Dolly In
Lighting : Dim lighting
Props : Packet of tablets
Description : Chloe throws the packet of tablets across the floor while rushing and then the camera zooms in on the packet

Scene 10

Location : Café
Camera : long shot
Lighting : high key lighting
Props : Café table settings
Mise en scene : facial expressions – sad disappointed
Description : Flash back of Chloe being stood up by Daniel in a café

Scene 11

Location : Chloe’s bathroom
Camera : Canted angle
Lighting : high key lighting
Props: Tablets
Mise en scene : Positioned to the right of the frame
Description : Chloe grabs the tablets and a close up shot is used to show the desperation

Scene 12

Location : Pocket park
Camera : same as shot 2
Lighting : high key
Props: N/A
Mise en scene : same as shot 2
Description : Chloe and Daniel at the pocket park showing the same scene as before only as Chloe goes in to kiss Daniel he pulls away.

Scene 13

Location : Bathroom
Camera : high angle
Lighting : low key
Props: tablets
Mise en scene :
Description : Close up of tablets

Scene 14

Location : Chloe’s room
Camera : same as scene 3
Lighting : high key
Props: Same as scene 3
Mise en scene : Scene 3
Description : This shot is the same as shot 3 but scene through a different perspective after Dan and Chloe kiss the camera zooms in on Fran looking jealously and disappointed.

Scene 15

Location : Bathroom
Camera : over the shoulder shot
Lighting : Low key
Props: Phone
Mise en scene : The phone is taking up most of the screen
Description : Chloe is sending a message but the audience don’t know who the message is to

Scene 16

Location : N/A
Camera : mid shot
Lighting : High key
Props: Phones
Mise en scene : the phones will take up a lot of the screen
Description : James and Dan both receive a text and the audience don’t know which one of them has a text from Chloe.

Scene 17

Text to show the title of the film

Scene 18

Location : Bathroom
Camera : Close up
Lighting : High key
Props: Glass of water
Description : the glass of water is shown hitting the floor making a large smash.

Storyboard!!

I decided to put our storyboard on my blog without any of the writing so it is clear what order the slides go in.

Navigation Map For My Website

I have put a big image around the outside so it catches the audiences attention, however this will be a graphic image, not one of the characters. I decided to put the smaller image (maybe of a heart) in the bottom right corner of the mini pages so this will sty there when the audience moves around the website. I think this is a good idea because it constantly reminds the audience what genre of film it is. I also chose to put the navigation bar across the top of the page instead of the 'normal' place (the left hand side of the page) because it is one of the first places the audience will look; i think it looks better across the top of this layout otherwise it would look like a list, which is not what i want because every page is just as important for my audience.

Final Production Logo!

We decided the first draft of our production logo was too 'tacky' and we want our production logo to look sophisticated to suggest to our target audience that the company is reliable and sophisticated.

We decided to have more white than black on our logo because white conotes happiness and purity, which suggests to the audience that they can trust out production company to produce good films. We also decided to keep the roses in red because this is the stereotypical conventions of love and a rose. The font we used is an old fashioned hand writing style to suggest to the audience that our company has been running and producing films for a long period of time. this shows that they can trust our films are going to be good because we have alot of experience in making them. We aldo kept the stereotypical colour green for the thorn shaped heart so it is clear to our target audience what it is.

'Rose & Thorn' institution logo analysis

We decided to ask 30 people from our target audience which font they preferred for our website and poster etc. We collected together our results and found that the most popular one was font number 1.

As a group we have decided to go along with our target audience and use font number one for our website etc.

Extra Research For Our Film Name . . .

We decided we needed to do some more research for our film name because in our questionnaire results, there was not a clear winner! We picked two of the existing names that were in our questionnaire that came out with the most votes then thought of two more names that the group liked. We then went round asking our sixth form which name they liked the best for a romance film and these were our final results . . .

Love Drug = 12
Forgetting You = 3
Love Passing = 4
Number 23 = 1

From this we can see that 'Love Drug' is a clear winner and as a group we liked this one the best too.

Our Film is going to be called 'Love Drug' :)

Applying Todorov's Theory To Our Narrative

Equilibrium - Everything in Chloe's life is perfect. She has the perfect boyfriend, perfect grades and perfect friends.

Disruption - Thing's start to go wrong in Chloe's life and everything is not so perfect after all. She has to cope with the death of her father whilst her friends and boyfriend are keeping their distance from her.

Reconciliation - Chloe turns to drugs as she has no one to talk to and thinks this is the only way to cope with everything that has spiralled out of control in her life.

Attempt to repair - Her male best friend, james, finds chloe and helps her.

Reinstatement of Equilibrium - As Chloe and james begin trying to fix everything in her life and make it perfect again, she starts to realise that james is who she is meant to be with.

How are characters represented in a Romance film?

Having analysed some romance teaser trailers, i found out that the two main protagonists (the main male and main female in the film, usually a couple) are represented using the stereotypical conventions of a male and female teenager.
The female is usually dressed in feminine bright colours like pinks and reds and her hair and make-up is always 'perfect'. We normally see her with her girlfriends for example, shopping and talking about the male.
The male is normally with his male friends talking about the female whilst playing video games etc. He dresses in casual clothes to suggest he is layed back and isn't that bothered about the female (but we later find out he is.)

Todorov's Narrative Theory

Todorov suggested that the conventional narrative structure of a story has 5 stages to it:

Equilibrium - any potentially opposing forces are in balance.
Disruption - A series of events disrupts the equilibrium.
Reconciliation - recognising that there has been a disruption.
Attempt to repair - the characters try to fix the disruption.
Reinstatement of the equilibrium - Situation is resolved and a conclusion is announced.

'Fast Romance' Teaser Trailer Analysis

'Sex And The City' Teaser Trailer Analysis

'Valentine's Day' Teaser Trailer Analysis

Final Synopsis!

We analysed our questionnaire and realised as a group that we needed to make some changes to the synopsis. Obviously we will not show all of out twists in the teaser trailer but our target audience said (from our questionnaire results) that we needed to add an extra twist into the storyline so this is what we came up with . .

Everything in Chloe’s life is perfect; she has the perfect best friend, the perfect boyfriend and the perfect grades. Life’s going exactly how she had always imagined it to. Now that everything’s falling to plan, and everybody including her is turning 18, Chloe can’t wait to live life to the full. However, things don’t quite go her way.

Slowly Chloe’s perfect world starts to crumble; maybe her best friend Fran and boyfriend Daniel aren’t so perfect after all. What used to be one hour phone calls every night between Fran and Chloe soon changed to 10 minute calls once a week. Why was she acting so weird? Did it have something to do with Daniel and why he’s pressuring her into their ‘first time’? Chloe’s broken relationship with her mum has left her coming to terms with the death of her father all alone.

All Chloe has to do is find a solution to all of her problems, get things back on track so she can have her fairytale ending and be the perfect Chloe she once was. Will her best friend and boyfriend issues be fixed or will her desperation and despair leave her contemplating suicide?

Navigation Map For Sex And The City

Questionnaire Analysis!

The group decided we needed to analyse our finding from our questionnaires that we sent out. We got together and talked about what was written on the research and this is what the majority of our target audience want and what we decided to take from that . . .

Q1. We deliberately gave out our questionnaire to more females because this is our target audience and the typical audience for romance films is women. However, we gave out the questionnaire to a small amount of males to see what they thought of romance films and to see if we could add something in ours to make it appeal to them more.

Q2. The majority of people were aged between 15-20 because this is closest to our target audience, however we also gave some out to the other age groups to see what they like and to see if we needed to change our target audience to a wider range (than 15-30); which we decided we didn't because not enough people are interested in romance films older than 30.

Q3. We asked what genre of film they most like and most people like comedy but we decided our groups' abilities would be better making a romance film, (which came second after comedy in our results) because this is what we are interested in and we have seen allot so we know the typical conventions etc.

Q4. Our results show that the majority of people only go to the cinema once a month to watch a film, which shows us that we need to think about more than one place (at the cinema) to show our film teaser trailer, for example, on the television and on the website. We also realised that our trailer is going o have to be extremely powerful with lots of persuasive devices in to gain the attention of the audience at the cinema.

Q5. After reading the synopsis, our results show that the majority of people would watch our film which shows the storyline appeals to them; This means that we can now go on to making our storyboard etc.

Q6. The suggestions for our synopsis were mainly to 'make it funny' but as previously mentioned, as a group, we don't feel that a 'ROM-COM' would show our best abilities and skills.

Q7. We asked this question to see what our target audience think the stereotypical conventions of a romance film is. They all said 'something goes wrong' for example, a break up. They also said 'a happy ending' is predictable in a romance film. Therefore, we decided to put these into our plot so our film has something going wrong and a happy ending to fit the conventions of a romance film.

Q8. The majority of people that we asked said that Red, Pink, White and Black are the colours they associate with a romance film. The connotations of red are romance, passion and love as are the connotations of pink. Pink is also associated with 'girly' things and 'girly' films, whereas white is a pure and neutral colour which contrasts the black which is danger and death; this sometimes takes place in romance genre's to create emotion for the audience.

Q9. Our results show that allot of people don't visit film websites. And Q10. shows that they didn't know they existed which shows our group that we need to do allot of promotion for our websites to let our target audience know about the website.

Q11.The majority of answers show that people want to see the Trailer,Galleries, Cast list, About the film and Games on the website but not downloads because they said they didn't know what sort of downloads it would be.

Q12. Our results show that people don't go on film website and therefore haven't seen one that is particularly interesting because they don't know the film website exists. This shows that it is so important that we advertise and promote our website the best we can so our target audience know about our website and will therefore go and visit it.

Q13. Almost all of our questionnaire's came back showing that our audience would not be more likely to watch a film if it has been produced by a large production company like 'Warner Bros'. This means that we can use an independent film company which will widen our opportunities as to what we can show in our film because films produced by a large institution follow a stereotypical guideline of storyline's etc. Also, our genre (romance) enables us to use an independent film company because we don't need any special effects which cost allot of money; therefore an independent film company will be able to afford to make our film.

Q14. Most of our audience like to watch 'Tear Jerkers' because they like the emotional response they get from it. This means we need to make our film sad in places so the audience can feel emotion which is what they want (from our results.)

Q15. Our results show that most people see film trailers either at the cinema or on the TV. This tells us that these two places are our main focus when advertising our movie using our teaser trailer.

Q16. People don't look at film reviews before watching the film which shows that we don't need to put allot of depth in our reviews on our posters (keep to a minimum) because people are not that interested in them and it doesn't change their opinion of the film.

Q17. The majority of people said that a film trailer persuades them the most to go and see a film which shows us that we need to focus on adding allot of persuasive devices into our teaser trailer as this is what is going to be attracting our audience to watch the film.

Q18. We couldn't come to a decision on our film name yet because everyone gave different answers, so moreresearch is needed on this area to find a name that our target audience like.

Filled in Questionnaire

Questionnaire

Analysis Of Independent Film Institution logo's

Institution logo analysis

Synopsis

Everything in Chloe’s life is perfect; she has the perfect best friend, the perfect boyfriend and the perfect grades. Life’s going exactly how she had always imagined it to. Now that everything’s falling to plan, and everybody including her is turning 18, Chloe can’t wait to live life to the full. However, things don’t quite go her way.
Slowly Chloe’s perfect world starts to crumble; maybe her best friend, Fran and boyfriend, Daniel aren’t so perfect after all. What used to be one hour phone calls every night between Fran and Chloe soon changed to 10 minute calls once a week. Why was she acting so weird? Did it have something to do with Daniel and why he’s pressuring her into their ‘first time’?
All Chloe has to do is find a solution to all of her problems, get things back on track so she can have her fairytale ending and be the perfect Chloe she once was. Will her best friend and boyfriend issues be fixed or will she find out that the truth is, those who she thought she couldn't live apart from are in fact the ones she’s best off without.

This is our first draft of our synopsis for our teaser trailer. After getting together as a group, we all decided that the middle paragraph needed some adjusting. We felt that it didn't build up enough suspense for the audience to get 'hooked' on our film.

What is Creativity?

Conventions of a Romance film

Narrative structure of 3 romance films

Similarities and Differences of a DVD Front Cover, Poster and Trailer

Core Buyer!

A core buyer is someone who you would expect to typically watch a film and will be who you are aiming your teaser trailer at. We decided our core buyer for our teaser trailer is female's age 15-30 as our certification for the film is a 15 obviously you cant have a target market that is lower than the certification and we decided 30 because ....................................................................

Analysis of 6 pages on the Valentines Day website

Navigation map for Valentines Day website

Analysis of 6 pages on the Resident Evil website